What is a loyalty program? It’s a program designed to get customers to come back. That’s different than true customer loyalty, but it’s a pretty darn good start. In our 2024 State of Customer Service ...

The duty of loyalty is a legal obligation requiring individuals, particularly corporate officers and directors, to act in the ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

Most travelers want to fly around the world for less money, so much so that airline loyalty schemes and frequent flyer programs have become a staple for the modern jet-setter. Some airlines with the ...