Avid is taking a page out of the Adobe playbook by shifting Pro Tools entirely to a subscription model. There's no longer an option to buy a perpetual license, which granted customers lifetime access ...

CALIFORNIA: Apple has strengthened its push into the creator economy with the acquisition of MotionVFX, a Warsaw-based studio ...

Generative AI apps that can create photos, videos, songs, and more are growing in popularity. But with the release of Apple’s new Creator Studio Pro suite, available to the public on Wednesday, the ...

The feature-rich update introduces powerful new immersive audio capabilities with Sony’s 360 Reality Audio, integrated SoundFlow automation, in-app tutorials and other capabilities When you purchase ...

Avid's latest Pro Tools 2025.10 release is fairly packed with new features and includes immersive audio tools, workflow automation, and improved user guidance features. Some interesting new features ...

Apple has acquired Poland-based MotionVFX, bringing AI-powered video editing plugins in-house to strengthen its Creator ...