A&W Canada posted probably the most pointed parody video of all.

A recent taste-test video featuring Chris Kempczinski, the CEO of McDonald’s, has unexpectedly sparked a playful fast-food rivalry online. After Kempczinski shared a clip trying the chain’s Big Arch ...

McDonald’s CEO Chris Kempczinski’s taste test turned into a viral meme war that shows how risky the CEO-influencer model has ...

Social media had some thoughts on a new video showing the CEO of McDonald's trying the fast food giant's newest burger.

"Don't stop with the burgers, make the CEO of Ticketmaster try to buy concert tickets on his own website," one person wrote ...

Add Yahoo as a preferred source to see more of our stories on Google. Burger King released its own taste test video featuring CEO Tom Curtis after a clip of McDonald's CEO Chris Kempczinski went viral ...

A carefully curated authenticity contest is brewing between the fast-food giants after McDonald's CEO went viral for his Big Arch taste test.

Top Chef’ judges Tom Colicchio and Gail Simmons team up with host Kristen Kish to put their palates to the test in a tasting ...

Multiple fast food chains have joined in on the "burger war" following the viral taste test of McDonald's CEO Chris Kempczinski, with KFC's president Catherine Tan-Gillespie following suit ...