When we say custom, we mean custom. The unique features available for your Virtual Event are nearly endless, but let’s start with the basics. Each custom virtual event is hosted on a powerful virtual ...

The coronavirus pandemic has had a huge effect on all aspects of our lives, but for me, one of the biggest shifts is the way fashion, beauty, and lifestyle companies have had to modify their PR events ...

In my art of virtual events series, I've implored vendors to take creative chances on virtual events - and documented the bright spots. But: you don't have to jump into the deep end to deliver ...

As virtual events become more mainstream, smart event planners and organizers are continually looking for ways to monetize them. To see the highest ROI, virtual event sponsors need to go into the ...

B2B event marketing has evolved beyond single, isolated touchpoints. Today's audiences expect ongoing engagement, flexibility, and personalization; and, as a result, traditional event formats are less ...

Most PR and marketing professionals understand this general rule of thumb for events: "Don't mix analysts with customers, press with analysts, or customers with press." But in the realm of virtual ...

The sky's the limit when it comes to how many people can attend a virtual event. Marketers no longer have to worry about running out of space in event halls or not ordering enough food to keep all of ...