Luke Mandato is a News Writer at Android Police. He has a passion for all things technology and has experience covering topics such as smartphones, AI, headphones, gaming, apps and software. When he's ...

YouTube intensifies ad-blocker crackdown, prompting users to explore alternative viewing tools and platforms online experiences.

A few days ago, social media apps were inundated with angry posts from YouTube users saying the platform was showing them 90-second, unskippable ads. This wasn’t a one-off complaint. Multiple viewers ...

Chethan is a reporter at Android Police, focusing on the news coverage for the site. He has covered tech for over a decade for multiple publications, including Times Internet, Guiding Tech, Android ...

During its “Brandcast” this week, YouTube revealed a new strategy to insert ads into videos which will leverage AI to put those ads into the most important parts of a video. Every video has points ...

YouTube's crack down on ad blockers leads to unskippable blank video ads on the platform. Credit: Klaudia Radecka/NurPhoto via Getty Images YouTube ad-blocker users, prepare to stare at nothing for ...

Amid its ongoing efforts to crack down on ad blockers on the web, YouTube has now announced that, for the sake of a “better streaming experience,” it will lessen how many ads you see on TV, but ...

If you immediately hit Skip Ads, it's no longer considered, as YouTube calls it, an "engaged-view conversation," and the creator won't receive any of the ad money they would have earned if you had ...

YouTube announced it’s making changes to mid-roll ads to improve the viewing experience for users while also helping creators potentially earn more revenue. Starting May 12, the Google-owned platform ...

When YouTube introduced its Premium Lite tier in March, the goal was to give people a way to see fewer ads on YouTube. It took only three months, but YouTube is already increasing the number of ads ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

As Google continues to ramp up pressure on ad blocking methods like browser extensions and VPNs, the cat-and-mouse game between the blockers and Mountain View has grown in breadth and complexity.