When is a logo more than just a logo? 🤔 For our new logo, we wanted to break from convention and create something different. Through collaborations with creators from both inside and outside the Sony Group, we are able to create a new Motion Logo that harmonizes the diverse content within the Sony Group Companies. Learn more about how the logo came to be from the creatives behind it: https://www.sony.com/en/SonyInfo/design/stories/motionlogo/?s_tc=sd_fd047ml01_sgsn #FutureSony #Sony | Sony

Sony’s Motion Logo evolves! With the 2021 launch of the new Sony Group structure, we are happy to share the new Motion Logo of the Sony Logo in TV commercials and other visual media. Based on Sony’s Purpose, the new Motion Logo expresses Sony as a “Creative Entertainment Company with a solid foundation of technology,” getting closer to people and filling the world with emotion. Sony is there, for your every emotion. ▼Check out the details https://www.sony.com/en/brand/motionlogo/?s_tc=motionlogo

1.1K views · 95 reactions | 舞台裏を公開！ A Sony Collaboration Series 第5弾！...

160K views · 839 reactions | すべては、人々をワクワクさせ、新たな感動を呼び起こすために。Sony-Storiesでは、ソニーのあくなき挑戦を、ソニーの作り出す未来を皆さまにお届けします。 ご期待ください！ | Sony | Facebook

292K views · 975 reactions | すべては、人々をワクワクさせ、新たな感動を呼び起こすために。Sony-Storiesでは、ソニーのあくなき挑戦を、ソニーの作り出す未来を皆さまにお届けします。 ご期待ください！ | Sony | Facebook